Modamix

As Creative Director, I designed the fashion collection while directing brand strategy, styling photo shoots, campaign execution, and art direction. Additionally, responsible for concept, design, and development of brand identity since the launch of Modamix, a contemporary plus brand celebrating body confidence and inclusivity.

@modamixfashion

 

all Modamix photography by Anastasia Garcia

Ellice Janus, Creative Director of #lookgoodfeelgood campaign
Display Ad for Modamix, Creative Director: Ellice Janus
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Even in its brand infancy, I recognized that there was something special, and the brand developed an organic following. Modamix became active in the community, showing at Full Figured Fashion Week and theCURVYcon. I designed a collection that was beautiful, sexy, and stylish and my styles were often selected to be showcased in various editorial press.

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Modamix website banner, Creative Director: Ellice Janus
Image from photo shoot styled by Ellice Janus
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As the Creative Director and designer, I launched Modamix because I believed fashion should be inclusive and celebrate all sizes. That is why my first Modamix campaign was titled “Look Good, Feel Good.”

Modamix summer shoot, styled by Ellice Janus
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